Alpargatas / Havaianas

Alpargatas: around the world on flip-flops

Alpargatas: “e-llis assists us in every possible way to continuously improve our supply chain activities. We experience true partnership and feel connected in every way.”

Alpargatas designs and produces flip flops, fashion, and accessory related items and distributes these under the famous and successful Havaianas brand. For the European market the headquarters is located in Spain, Madrid, and from our warehouses we bring these products to the European market and beyond” says Carlos Alvarez, Logistics Manager for Alpargatas Europe SLU. “e-llis has for some time been responsible for our in- and outbound logistical flows, our customers expect us to meet high standards in delivery, from a delivery at a large retailers hub up to a local pop up store at the beach in Mallorca, we appreciate the high service levels e-llis is able to achieve, and feel comfortable to be freed of daily management”

“Alpargatas business has shown consistent year on year growth and they continuously challenge us with additional requirements” says Dorus van der Linden, within e-llis responsible for Alpargatas account management. “It is all about understanding the retail business at its core, it is specialized work that requires well qualified suppliers, but moreover requires excellent management of order and delivery flows, our people in that respect do make the difference. From the moment the goods are loaded in Brazil until they are delivered with the end customer anywhere in Europe, we provide end to end visibility towards Alpargatas and its customers.”

“Our strong belief in e-llis’ system wise solutions combined with their experienced workforce makes us feel comfortable to meet future challenges”, says Carlos. Dorus: “we increasingly intensify our co-operation both operationally and tactically. We see this as an honor, a reward for the hard work, and a confirmation of the good relationship we have built with Alpargatas over the years”


About Alpargatas: Alpargatas is a Brazilian company founded in 1907, leader in the manufacturing and distribution of footwear, clothing and accessories. The company offers its products under the Havaianas brand. In its visionary form of business, Alpargatas continuously wants to expand the brand throughout the European market.